We do not need to emphasize that how the French have been the face of luxury fashion brands since the 19th century. Among the French people who were responsible for the fashion revolution, Bernard Arnaut stood out for obvious reasons. The man who is the owner of Louis Vuitton, Christian Dior, Givenchi and Dom Perignon, the owner of the most valuable French fashion houses, is a person whose story is definitely worth knowing.
It has probably been given that a person who is incredibly rich, because Bernard Arnalt is also the 13th richest man in the world. Also for the record, he is France’s richest man and is one of the richest people in Europe. Arnalt should have had a business in his blood, his father Jean Ernalt had a businessman who was the owner of a civil engineering company. After his engineering in 1971, Bernard Ernell, as he was expected, joined his father’s business. Soon after this, he brought some remarkable changes in the establishment. He persuaded his father to sell the company and from there he focused entirely on real estate, which was then an intelligent step. In the year 1979, Bernard was already managing the company. Through 1984, he focused entirely on vacation accommodation through his company. It was only when the luxury clothing industry caught Bernard’s eye when he bought Financier Egacé, who was already selling luxury goods by then. Soon after, they bought Bosch, a textile industry. Who was not doing well and Bosec had Christian Dyer then. And when Bernard grabbed Bosch, Christian Dior had achieved a distinction as a brilliant brand, which is enjoying till date. Shortly afterward, Louis Vuitton came to Buyer and was owned by the company by the acquisition, which was previously LVMH. Arnalt was known to experiment with his marketing. For example, he could dare to open his first store in China, when most of the population was not involved in buying cars. Soon after this, Louis Vuitton spread through the world and is one of the most liked luxury brands in the world today. Barnard had the perfect blend of all the qualities that should be with an ideal businessman … he was calm, yet clever and intelligent by his methods. Giving complete freedom to their designers, they fulfilled the needs of their customers. Although their son and daughter mostly care for luxury brands, they are in today’s time, yet they are a hand-on entrepreneur, who takes care of every product coming out of their fashion house. When we take a look at one of those gorgeous Louis Vuitton bags, we know that there is perfection.